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Department of Public Relations and Advertising
GEEC 204 | Course Introduction and Application Information
| Course Name |
Modern World Economy
|
|
Code
|
Semester
|
Theory
(hour/week) |
Application/Lab
(hour/week) |
Local Credits
|
ECTS
|
|
GEEC 204
|
Fall/Spring
|
3
|
0
|
3
|
6
|
| Prerequisites |
None
|
|||||
| Course Language |
English
|
|||||
| Course Type |
Service Course
|
|||||
| Course Level |
First Cycle
|
|||||
| Mode of Delivery | - | |||||
| Teaching Methods and Techniques of the Course | - | |||||
| National Occupation Classification | - | |||||
| Course Coordinator | ||||||
| Course Lecturer(s) | ||||||
| Assistant(s) | ||||||
| Course Objectives | The objective of this course is to offer a basic analytical approach to the students, who do not necessarily have a prior theoretical background in this area, so that they can understand and follow the economic developments both in the World and Turkey. In that context, students will learn the essential economic concepts and be able to see how and where these concepts are utilized. Meanwhile, the students will be exposed to the economic approaches centered on those concepts and find out how these approaches deal with the current economic issues and globalization process. Another objective of this course is to understand the main strategies developed by the decision makers and policy makers at various levels facing global economic problem |
| Learning Outcomes |
The students who succeeded in this course;
|
| Course Description | |
| Related Sustainable Development Goals |
|
|
|
Core Courses | |
| Major Area Courses | ||
| Supportive Courses | ||
| Media and Management Skills Courses | ||
| Transferable Skill Courses |
WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES
| Week | Subjects | Related Preparation |
| 1 | Introduction and Essential Economic Concepts | Introduction and Basic Economic Concepts Investopedia. (2001). Economics Basics. Investopedia. https://www.investopedia.com/articles/01/082201.as |
| 2 | Economic Concepts | Economic Concepts OpenStax. (2023). Principles of Economics, 3e: Introduction (Chapter 1). OpenStax. https://openstax.org/books/principles-economics-3e/pages/1-introduction |
| 3 | Economic Concepts | Economic Concepts World Economic Forum. (2021). What is GDP and why does it matter? World Economic Forum. https://www.weforum.org/agenda/2021/09/what-is-gdp-and-why-it-matters |
| 4 | Globalization | Jakubik, A., & Van Heuvelen, E. (2024). Back to Basics: Globalization Today. International Monetary Fund. https://www.imf.org/en/Publications/fandd/issues/2024/06/B2B-Globalization-Today-Adam-Jakubik-and-Elizabeth-Van-Heuvelen |
| 5 | Globalization and Institutions | Brookings Institution. (2022). How global institutions shape the world economy. Brookings. https://www.brookings.edu/articles/how-international-institutions-shape-global-economy |
| 6 | Economics Systems | Acemoglu, D., & Johnson, S. (2021). Capitalism, Socialism, and Democracy in the 21st Century. Project Syndicate. https://www.project-syndicate.org/commentary/capitalism-socialism-and-democracy-in-the-21st-century-by-daron-acemoglu-and-simon-johnson-2021-06 |
| 7 | Current Finance Structure in the World | World Economic Forum. (2025). 5 transformational trends shaping global finance. World Economic Forum. https://www.weforum.org/stories/2025/01/5-transformational-trends-shaping-global-finance |
| 8 | Emerging Markets and Core Countries | Emerging Markets: Growth, Opportunities, Challenges. Investopedia. https://www.investopedia.com/terms/e/emergingmarketeconomy.asp |
| 9 | Midterm Exam week | Due to midterm week, there will be no class in the 9th week. |
| 10 | Economics of Turkey | Öniş, Z. (2021). Turkey and the Global Economy: Navigating New Realities. Carnegie Europe. https://carnegieeurope.eu/2021/03/23/turkey-and-global-economy-navigating-new-realities-pub-84115 |
| 11 | Economics of Turkey | OECD. (2021). Turkey’s Role in Global Value Chains. OECD. https://www.oecd.org/industry/ind/global-value-chains.htm |
| 12 | Business Models | Harvard Business Review. (2019). How globalization is changing business models. Harvard Business Review. https://hbr.org/2019/05/how-globalization-is-changing-business |
| 13 | Business Models | World Bank. (2022). Business Models in the New Global Economy. World Bank Blogs. https://blogs.worldbank.org/psd/business-models-new-global-economy |
| 14 | Project | |
| 15 | Project | |
| 16 | Review of the Semester |
| Course Notes/Textbooks | |
| Suggested Readings/Materials |
EVALUATION SYSTEM
| Semester Activities | Number | Weigthing |
| Participation | ||
| Laboratory / Application | ||
| Field Work | ||
| Quizzes / Studio Critiques | ||
| Portfolio | ||
| Homework / Assignments |
1
|
30
|
| Presentation / Jury |
1
|
25
|
| Project | ||
| Seminar / Workshop | ||
| Oral Exams | ||
| Midterm | ||
| Final Exam |
1
|
45
|
| Total |
| Weighting of Semester Activities on the Final Grade |
2
|
55
|
| Weighting of End-of-Semester Activities on the Final Grade |
1
|
45
|
| Total |
ECTS / WORKLOAD TABLE
| Semester Activities | Number | Duration (Hours) | Workload |
|---|---|---|---|
| Theoretical Course Hours (Including exam week: 16 x total hours) |
16
|
3
|
48
|
| Laboratory / Application Hours (Including exam week: '.16.' x total hours) |
16
|
0
|
|
| Study Hours Out of Class |
16
|
2
|
32
|
| Field Work |
0
|
||
| Quizzes / Studio Critiques |
0
|
||
| Portfolio |
0
|
||
| Homework / Assignments |
1
|
30
|
30
|
| Presentation / Jury |
1
|
25
|
25
|
| Project |
0
|
||
| Seminar / Workshop |
0
|
||
| Oral Exam |
0
|
||
| Midterms |
0
|
||
| Final Exam |
1
|
45
|
45
|
| Total |
180
|
COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP
|
#
|
Program Competencies/Outcomes |
* Contribution Level
|
|||||
|
1
|
2
|
3
|
4
|
5
|
|||
| 1 |
To be able to critically interpret theories, concepts, methods, instruments and ideas that form the basis of Public Relations and Advertising field. |
-
|
-
|
-
|
-
|
-
|
|
| 2 |
To be able to collect and use necessary data to produce content in the field of Public Relations and Advertising with scientific methods. |
-
|
-
|
-
|
-
|
-
|
|
| 3 |
To be able to use theoretical knowledge gained in the field of Public Relations and Advertising in practice. |
-
|
-
|
-
|
-
|
-
|
|
| 4 |
To be able to use analytical thinking skills in the field of Public Relations and Advertising. |
-
|
-
|
-
|
-
|
-
|
|
| 5 |
To be able to convey creative ideas and solution suggestions supported by scientific data in written and oral form to stakeholders. |
-
|
-
|
-
|
-
|
-
|
|
| 6 |
To be able to take responsibility as individual and group members to solve problems encountered in the practice of Public Relations and Advertising field. |
-
|
-
|
-
|
-
|
-
|
|
| 7 |
To be able to develop solutions that favor public good and raise awareness by having knowledge about regional, national and global issues and problems. |
-
|
-
|
-
|
-
|
-
|
|
| 8 |
To be able to relate the basic knowledge of other disciplines supporting the field of Public Relations and Advertising with his/her own field of expertise. |
-
|
-
|
-
|
-
|
-
|
|
| 9 |
To be able to use the knowledge, skills and competencies acquired by following regulations, innovations, changes, current developments, and occupational health and safety practices closely in the field of Public Relations and Advertising; in a lifelong manner and for individual and social purposes. |
-
|
-
|
-
|
-
|
-
|
|
| 10 |
To be able to collect, interpret and share data by considering social, scientific and professional ethical values in the field of Public Relations and Advertising. |
-
|
-
|
-
|
-
|
-
|
|
| 11 |
To be able to collect data in the areas of Public Relations and Advertising and communicate with colleagues in a foreign language ("European Language Portfolio Global Scale", Level B1) |
-
|
-
|
-
|
-
|
-
|
|
| 12 |
To be able to speak a second foreign at a medium level of fluency efficiently. |
-
|
-
|
-
|
-
|
-
|
|
| 13 |
To be able to relate the knowledge accumulated throughout the human history to their field of expertise. |
-
|
-
|
-
|
-
|
-
|
|
*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest
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