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Department of Public Relations and Advertising
GEEC 203 | Course Introduction and Application Information
| Course Name |
Principles of Economics
|
|
Code
|
Semester
|
Theory
(hour/week) |
Application/Lab
(hour/week) |
Local Credits
|
ECTS
|
|
GEEC 203
|
Fall/Spring
|
3
|
0
|
3
|
6
|
| Prerequisites |
None
|
|||||
| Course Language |
English
|
|||||
| Course Type |
Service Course
|
|||||
| Course Level |
First Cycle
|
|||||
| Mode of Delivery | - | |||||
| Teaching Methods and Techniques of the Course | - | |||||
| National Occupation Classification | - | |||||
| Course Coordinator | ||||||
| Course Lecturer(s) | ||||||
| Assistant(s) | ||||||
| Course Objectives | This course provides basic knowledge of micro and macroeconomics. The overall purpose of this course is to introduce the student to the concept of a market economy and to investigate how scarce resources are allocated under a price mechanism.Microeconomics topics such as market economies, demand, supply, consumer theory, the theory of the firm, perfect competition; and basic topics in macroeconomics such as national income, employment, unemployment, inflation and economic growth are analyzed. |
| Learning Outcomes |
The students who succeeded in this course;
|
| Course Description | This course provides an introduction to basic models and concepts in microeconomics and macroeconomics. Basic topics in microeconomics analyzed in this course include an introduction to market economies, supply and demand, consumer theory, the theory of the firm, perfect competition. Basic topics in macroeconomics analyzed in this course include national income, employment, unemployment, inflation, and economic growth. |
| Related Sustainable Development Goals |
|
|
|
Core Courses | |
| Major Area Courses | ||
| Supportive Courses | ||
| Media and Management Skills Courses | ||
| Transferable Skill Courses |
WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES
| Week | Subjects | Related Preparation |
| 1 | Welcome to Economics | PoE, Chapter 1 |
| 2 | Choice in a World of Scarcity | PoE, Chapter 2 |
| 3 | Demand and Supply | PoE, Chapter 3 |
| 4 | Labor and Financial Markets | PoE, Chapter 4 |
| 5 | Elasticity | PoE, Chapter 5 |
| 6 | Consumer Choices | PoE, Chapter 6 |
| 7 | Production, Costs and Industry Structure | PoE, Chapter 7 |
| 8 | Perfect Competition | PoE, Chapter 8 |
| 9 | Midterm Exam | |
| 10 | Monopoly | PoE, Chapter 9 |
| 11 | The Macroeconomic Perspective | PoE, Chapter 19 |
| 12 | The Economic Growth | PoE, Chapter 20 |
| 13 | Unemployment | PoE, Chapter 21 |
| 14 | Inflation | PoE, Chapter 22 |
| 15 | Review of the Semester | |
| 16 | Review of the Semester |
| Course Notes/Textbooks | Principles of Economics 3e (PoE) |
| Suggested Readings/Materials |
EVALUATION SYSTEM
| Semester Activities | Number | Weigthing |
| Participation |
16
|
10
|
| Laboratory / Application | ||
| Field Work | ||
| Quizzes / Studio Critiques | ||
| Portfolio | ||
| Homework / Assignments |
4
|
20
|
| Presentation / Jury | ||
| Project | ||
| Seminar / Workshop | ||
| Oral Exams | ||
| Midterm |
1
|
30
|
| Final Exam |
1
|
40
|
| Total |
| Weighting of Semester Activities on the Final Grade |
21
|
60
|
| Weighting of End-of-Semester Activities on the Final Grade |
1
|
40
|
| Total |
ECTS / WORKLOAD TABLE
| Semester Activities | Number | Duration (Hours) | Workload |
|---|---|---|---|
| Theoretical Course Hours (Including exam week: 16 x total hours) |
16
|
3
|
48
|
| Laboratory / Application Hours (Including exam week: '.16.' x total hours) |
16
|
0
|
|
| Study Hours Out of Class |
15
|
2
|
30
|
| Field Work |
0
|
||
| Quizzes / Studio Critiques |
0
|
||
| Portfolio |
0
|
||
| Homework / Assignments |
4
|
12
|
48
|
| Presentation / Jury |
0
|
||
| Project |
0
|
||
| Seminar / Workshop |
0
|
||
| Oral Exam |
0
|
||
| Midterms |
1
|
12
|
12
|
| Final Exam |
1
|
30
|
30
|
| Total |
168
|
COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP
|
#
|
Program Competencies/Outcomes |
* Contribution Level
|
|||||
|
1
|
2
|
3
|
4
|
5
|
|||
| 1 |
To be able to critically interpret theories, concepts, methods, instruments and ideas that form the basis of Public Relations and Advertising field. |
-
|
-
|
-
|
-
|
-
|
|
| 2 |
To be able to collect and use necessary data to produce content in the field of Public Relations and Advertising with scientific methods. |
-
|
-
|
-
|
-
|
-
|
|
| 3 |
To be able to use theoretical knowledge gained in the field of Public Relations and Advertising in practice. |
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-
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-
|
-
|
-
|
|
| 4 |
To be able to use analytical thinking skills in the field of Public Relations and Advertising. |
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|
-
|
-
|
-
|
-
|
|
| 5 |
To be able to convey creative ideas and solution suggestions supported by scientific data in written and oral form to stakeholders. |
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|
-
|
-
|
-
|
-
|
|
| 6 |
To be able to take responsibility as individual and group members to solve problems encountered in the practice of Public Relations and Advertising field. |
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|
-
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-
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|
| 7 |
To be able to develop solutions that favor public good and raise awareness by having knowledge about regional, national and global issues and problems. |
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-
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| 8 |
To be able to relate the basic knowledge of other disciplines supporting the field of Public Relations and Advertising with his/her own field of expertise. |
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|
-
|
-
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-
|
-
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| 9 |
To be able to use the knowledge, skills and competencies acquired by following regulations, innovations, changes, current developments, and occupational health and safety practices closely in the field of Public Relations and Advertising; in a lifelong manner and for individual and social purposes. |
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| 10 |
To be able to collect, interpret and share data by considering social, scientific and professional ethical values in the field of Public Relations and Advertising. |
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-
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| 11 |
To be able to collect data in the areas of Public Relations and Advertising and communicate with colleagues in a foreign language ("European Language Portfolio Global Scale", Level B1) |
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-
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-
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-
|
-
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| 12 |
To be able to speak a second foreign at a medium level of fluency efficiently. |
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-
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-
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| 13 |
To be able to relate the knowledge accumulated throughout the human history to their field of expertise. |
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-
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-
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-
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*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest
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