FACULTY OF COMMUNICATION

Department of Public Relations and Advertising

ENG 101 | Course Introduction and Application Information

Course Name
Academic Skills in English I
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
ENG 101
Fall
2
2
3
3

Course Objectives English 101 is a compulsory course for freshman students. English 101 focuses on the cognitive skills of reading, writing, listening and speaking. The course uses current reading and listening texts and focuses on how to understand relevant parts of a text, how to read quickly and effectively, how to relate different ideas from multiple texts and how to use texts as sources for an output task. In speaking and writing, the course focuses on using sources, paraphrasing, quoting, summarising and synthesizing. The students will learn how to write coherent, concise informative or persuasive responses to writing questions supporting their point of view.
Learning Outcomes The students who succeeded in this course;
  • recognise the relationship between ideas in academic texts
  • research an academic topic using a variety of sources
  • summarise information in an academic text
  • paraphrase information in an academic text
  • quote information in an academic text
  • synthesize information in an academic text.
  • write texts on an academic topic presenting their own view point
Course Description This course aims at preparing students to use academic skills in English.

 



Course Category

Core Courses
Major Area Courses
Supportive Courses
Media and Management Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Related Preparation
1 Introduction: Course objectives and assessment - Unit 1: Communication at University (Part A) Afacan,A. & Akpınar Wilsing,N. (2022). Anchor1: Reinforcing English Language Skills in an Academic Context. (A. Yürekli, Ed.). Izmir: Izmir University of Economics. pp: 15-16
2 Unit 1:Communication at University (Part B-C) Afacan,A. & Akpınar Wilsing,N. (2022). Anchor1: Reinforcing English Language Skills in an Academic Context. (A. Yürekli, Ed.). Izmir: Izmir University of Economics. pp: 16-25
3 Unit 1:Communication at University (Part D-E)- Unit 2: Colour and Design (Part A) Afacan,A. & Akpınar Wilsing,N. (2022). Anchor1: Reinforcing English Language Skills in an Academic Context. (A. Yürekli, Ed.). Izmir: Izmir University of Economics. pp: 26-32
4 Unit 2: Colour and Design (Part B-C) Afacan,A. & Akpınar Wilsing,N. (2022). Anchor1: Reinforcing English Language Skills in an Academic Context. (A. Yürekli, Ed.). Izmir: Izmir University of Economics. pp: 39-48
5 Unit 2: Colour and Design (Part D-E) Afacan,A. & Akpınar Wilsing,N. (2022). Anchor1: Reinforcing English Language Skills in an Academic Context. (A. Yürekli, Ed.). Izmir: Izmir University of Economics. pp: 49-58
6 Unit 2: Colour and Design (Part F) - Assignment Planning - Written Assignment Afacan,A. & Akpınar Wilsing,N. (2022). Anchor1: Reinforcing English Language Skills in an Academic Context. (A. Yürekli, Ed.). Izmir: Izmir University of Economics. pp: 59-63
7 Catch up and Review Test 1 - End of Unit Tests - Mock Midterm Exam Afacan,A. & Akpınar Wilsing,N. (2022). Anchor1: Reinforcing English Language Skills in an Academic Context. (A. Yürekli, Ed.). Izmir: Izmir University of Economics. pp: 33-36,64-70 -Blackboard
8 Unit 3: Production Planning (Part A- B) Afacan,A. & Akpınar Wilsing,N. (2022). Anchor1: Reinforcing English Language Skills in an Academic Context. (A. Yürekli, Ed.). Izmir: Izmir University of Economics. pp: 71-84 - Midterm Exam
9 Unit 3: Production Planning (Part C-D) Afacan,A. & Akpınar Wilsing,N. (2022). Anchor1: Reinforcing English Language Skills in an Academic Context. (A. Yürekli, Ed.). Izmir: Izmir University of Economics. pp: 85-93
10 Unit 3: Production Planning (Part E) - Assignment Planning - Written Assignment Afacan,A. & Akpınar Wilsing,N. (2022). Anchor1: Reinforcing English Language Skills in an Academic Context. (A. Yürekli, Ed.). Izmir: Izmir University of Economics. pp: 94-95
11 Unit 4: Social Networking (Part A-B-C) Afacan,A. & Akpınar Wilsing,N. (2022). Anchor1: Reinforcing English Language Skills in an Academic Context. (A. Yürekli, Ed.). Izmir: Izmir University of Economics. pp: 105-109
12 Unit 4: Social Networking (Part D-E) Afacan,A. & Akpınar Wilsing,N. (2022). Anchor1: Reinforcing English Language Skills in an Academic Context. (A. Yürekli, Ed.). Izmir: Izmir University of Economics. pp: 110-124
13 Unit 4: Social Networking (Part E) - Assignment Planning - Written Assignment Afacan,A. & Akpınar Wilsing,N. (2022). Anchor1: Reinforcing English Language Skills in an Academic Context. (A. Yürekli, Ed.). Izmir: Izmir University of Economics. pp: 119-124
14 Mock Exam - Review Test 2 Blackboard
15 Review of the semester - End of Unit Tests Afacan,A. & Akpınar Wilsing,N. (2022). Anchor1: Reinforcing English Language Skills in an Academic Context. (A. Yürekli, Ed.). Izmir: Izmir University of Economics. pp: 96-103, 125-130 - Blackboard
16 Final Exam

 

Course Notes/Textbooks

Afacan,A. , Akpınar Wilsing,N. (2022). Anchor 1: Reinforcing English Language Skills in an Academic Context. (A. Yürekli, Ed.). Izmir: Izmir University of Economics. ISBN: 9786057025777

Suggested Readings/Materials

Supplementary material to be prepared when necessary by the course instructors

 

 

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
1
10
Laboratory / Application
Field Work
Quizzes / Studio Critiques
Portfolio
1
15
Homework / Assignments
1
5
Presentation / Jury
Project
1
10
Seminar / Workshop
Oral Exams
Midterm
1
20
Final Exam
1
40
Total

Weighting of Semester Activities on the Final Grade
5
60
Weighting of End-of-Semester Activities on the Final Grade
1
40
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Theoretical Course Hours
(Including exam week: 16 x total hours)
16
2
32
Laboratory / Application Hours
(Including exam week: '.16.' x total hours)
16
2
32
Study Hours Out of Class
16
1
16
Field Work
0
Quizzes / Studio Critiques
0
Portfolio
1
4
4
Homework / Assignments
1
4
4
Presentation / Jury
0
Project
1
4
4
Seminar / Workshop
0
Oral Exam
0
Midterms
1
6
6
Final Exam
1
8
8
    Total
106

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1

To be able to critically interpret theories, concepts, methods, instruments and ideas that form the basis of Public Relations and Advertising field.

2

To be able to collect and use necessary data to produce content in the field of Public Relations and Advertising with scientific methods.

X
3

To be able to use theoretical knowledge gained in the field of Public Relations and Advertising in practice.

X
4

To be able to use analytical thinking skills in the field of Public Relations and Advertising.

X
5

To be able to convey creative ideas and solution suggestions supported by scientific data in written and oral form to stakeholders.

X
6

To be able to take responsibility as individual and group members to solve problems encountered in the practice of Public Relations and Advertising field.

X
7

To be able to develop solutions that favor public good and raise awareness by having knowledge about regional, national and global issues and problems.

X
8

To be able to relate the basic knowledge of other disciplines supporting the field of Public Relations and Advertising with his/her own field of expertise.

X
9

To be able to use the knowledge, skills and competencies acquired by following regulations, innovations, changes, current developments, and occupational health and safety practices closely in the field of Public Relations and Advertising; in a lifelong manner and for individual and social purposes.

X
10

To be able to collect, interpret and share data by considering social, scientific and professional ethical values in the field of Public Relations and Advertising.

X
11

To be able to collect data in the areas of Public Relations and Advertising and communicate with colleagues in a foreign language ("European Language Portfolio Global Scale", Level B1)

12

To be able to speak a second foreign at a medium level of fluency efficiently.

13

To be able to relate the knowledge accumulated throughout the human history to their field of expertise.

X

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest

 


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