FACULTY OF COMMUNICATION

Department of Public Relations and Advertising

GENS 205 | Course Introduction and Application Information

Course Name
Natural Science
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
GENS 205
Fall/Spring
3
0
3
4

Prerequisites
None
Course Language
English
Course Type
Service Course
Course Level
First Cycle
Mode of Delivery -
Teaching Methods and Techniques of the Course -
Course Coordinator
Course Lecturer(s)
Assistant(s) -
Course Objectives This course introduces the history of Western mankind's changing understanding of the natural world from Greek antiquity through the Scientific Revolution of the 17th century.
Learning Outcomes The students who succeeded in this course;
  • The students who succeed in this course will become familiar with the developments (and their significances in their respective historical contexts) of scientific thought from the beginning of history to the 17th century.
Course Description See Schedule

 



Course Category

Core Courses
Major Area Courses
Supportive Courses
Media and Management Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Related Preparation
1 Introduction Discussion Topic: Does the word science accurately describe Babylonian, Egyptian and Greek thought about nature? Why is "scientist" in quotation marks in the syllabus? Should it be? Reading: Lindberg ch. 1
2 The Pre-Socratics Discussion Topic: What was the "problem of change?" Was it more severe than "the problem of knowledge?" Reading: Lindberg ch. 2, Parmenides on Blackboard
3 Plato Discussion Topic: From Plato's point of view, what was his single most important concept? Why would Plato think it was the most important? Explain Plato's successful theory of nature. Reading: Lindberg ch. 2,3, Plato on Blackboard
4 Aristotle Discussion Topic: From Aristotle's point of view, what was his single most important concept? Why would Aristotle think it was the most important? Explain Aristotle's successful theory of nature. Reading: Lindberg ch. 3,4 Aristotle on Blackboard
5 Ptolemy, Galen, Greek natural philosophers in review Discussion Topic: What exactly were Plato's and Aristotle's respective influences on Greek astronomy just before Ptolemy? Was astronomy then more Platonic or more Aristotelian, or neither? Reading: Lindberg ch. 4,5, 6 Aristarchus, and Ptolemy on Blackboard
6 1st Midterm
7 Early Medieval Science in Europe and Islamic world Discussion Topic: In medieval science, which word best describes the relationship between science and religion: harmony, separation, conflict? Why? Reading: Lindberg ch. 7-11
8 Vesalius, Harvey Discussion Topic: What were Vesalius and Harvey's major contributions to 16th century medical sciences? Reading: Lindberg ch. 13, Dear Ch.2 & 7, Harvey on Blackboard
9 Copernicus, Tycho Brahe, Kepler, Galileo Discussion Topic: What were Copernicus, Tycho Brahe, Kepler, and Galileo's major contributions to 16th century astronomical sciences? Reading: Dear Ch.2 & 7
10 Descartes Discussion Topic: From Descartes' point of view, what was his single most important concept? Why would Descartes think it was the most important? Explain Descartes' successful theory of nature. Reading: Dear Ch.2 & 4, Descartes on Blackboard
11 2nd Midterm
12 Newton Reading: Dear Ch.6,7,8
13 Newton Reading: Dear Ch.6,7,8
14 General Review
15 Review of the Semester
16 Review of the Semester

 

Course Notes/Textbooks
Suggested Readings/Materials

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
Laboratory / Application
Field Work
Quizzes / Studio Critiques
1
15
Portfolio
Homework / Assignments
2
20
Presentation / Jury
Project
Seminar / Workshop
Oral Exams
Midterm
2
30
Final Exam
1
35
Total

Weighting of Semester Activities on the Final Grade
4
65
Weighting of End-of-Semester Activities on the Final Grade
1
35
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Theoretical Course Hours
(Including exam week: 16 x total hours)
16
3
48
Laboratory / Application Hours
(Including exam week: '.16.' x total hours)
16
0
Study Hours Out of Class
0
Field Work
1
11
11
Quizzes / Studio Critiques
1
0
Portfolio
0
Homework / Assignments
0
Presentation / Jury
0
Project
0
Seminar / Workshop
0
Oral Exam
0
Midterms
2
20
40
Final Exam
1
30
30
    Total
129

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1

To be able to critically interpret theories, concepts, methods, instruments and ideas that form the basis of Public Relations and Advertising field.

2

To be able to collect and use necessary data to produce content in the field of Public Relations and Advertising with scientific methods.

3

To be able to use theoretical knowledge gained in the field of Public Relations and Advertising in practice.

4

To be able to use analytical thinking skills in the field of Public Relations and Advertising.

5

To be able to convey creative ideas and solution suggestions supported by scientific data in written and oral form to stakeholders.

6

To be able to take responsibility as individual and group members to solve problems encountered in the practice of Public Relations and Advertising field.

7

To be able to develop solutions that favor public good and raise awareness by having knowledge about regional, national and global issues and problems.

8

To be able to relate the basic knowledge of other disciplines supporting the field of Public Relations and Advertising with his/her own field of expertise.

9

To be able to use the knowledge, skills and competencies acquired by following regulations, innovations, changes, current developments, and occupational health and safety practices closely in the field of Public Relations and Advertising; in a lifelong manner and for individual and social purposes.

10

To be able to collect, interpret and share data by considering social, scientific and professional ethical values in the field of Public Relations and Advertising.

11

To be able to collect data in the areas of Public Relations and Advertising and communicate with colleagues in a foreign language ("European Language Portfolio Global Scale", Level B1)

12

To be able to speak a second foreign at a medium level of fluency efficiently.

13

To be able to relate the knowledge accumulated throughout the human history to their field of expertise.

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest

 


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