Don. E. Schultz is a professor (Emeritus-in-Service) of Integrated Marketing Communications at Northwestern University, The Medill School, Department of Integrated Marketing Communications. He is also president of Agora Inc. Global Marketing Communication and Branding Consulting Firm. His research areas are integrated marketing communications modelling, IMC Models, Global (India and China), Brands and Branding. He is the author/co-author of 150 articles, the founding editor of Journal of Direct Marketing and the associate editor of Journal of Marketing Communications and International Journal of Marketing Communications. He consults, lectures and holds seminars on integrated marketing communications, branding, advertising, sales promotions and communication managements.
Philip J. Kitchen is a professor in ESC Rennes Business School and he is well known for his works on marketing and marketing communications fields. He has published 24 books and 150 articles in international journals. Prof. Kitchen is the founding editor of Journal of Marketing Communications and he is a reviewer of many journals such as Journal of Advertising, Journal of Marketing Management and European Journal of Marketing. He is the founder and the organizer of Conference on Corporate and Marketing Communications that has been organized for 20 years.
Fuat Fırat is a professor of marketing at the University of Texas-Pan American. He has many rewards for his works in fields of marketing and consumption culture. His research fields include consumer behavior, post-modern culture, brand and branding, interorganizational relations, gender and consumption. He is the founder editor of Journal of Consumption, Markets and Culture.
Christine Ogan is a professor at Indiana University, Department of Journalism and Department of Near Eastern Languages and Cultures. Her research areas are international communications, information and communication issues, Middle East and Western Europe. She has numerous articles in international journals. She is the author of book entitled “Communication and Identitiy in the Diaspora: Turkish Migrants in Amsterdam and their Use of Media” and the co-author of ”Newspaper Leadership”.
Mike Igoe is a lecturer at Fredonia State University of New York, Department of Communication. He teaches journalism and media law courses. Besides his academic career, he has 30 of years professional experience in journalism and broadcasting. He is well known for his television program “2 On Your Side” which was broadcasted on WGRZ TV, USA.
Ted Schwalbe is a professor at Fredonia State University of New York and Vice Chair of Department of Communication. His research areas are communication and computer technologies, mass media law, media management and international media. He has headed four U.S. State Department projects in various countries in Eastern Europe and Africa.