FACULTY OF COMMUNICATION

Department of Public Relations and Advertising

ENG 310 | Course Introduction and Application Information

Course Name
Essential Speaking Skills in English
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
ENG 310
Spring
3
0
3
4

Prerequisites
  To be a junior (3th year) student
or To be a senior (4th year) student
Course Language
English
Course Type
Required
Course Level
First Cycle
Mode of Delivery -
Teaching Methods and Techniques of the Course Discussion
Group Work
Simulation
Lecture / Presentation
Course Coordinator
Course Lecturer(s)
Assistant(s) -
Course Objectives This course aims at improving students' speaking skills in several different key areas and focuses on an interactive approach in order to fully involve students in this process.
Learning Outcomes The students who succeeded in this course;
  • to speak more confidently and fluently
  • to participate in informal and formal discussions effectively
  • to conduct a range of academic and work-related situations through the medium of role plays
  • to react to each others' opinions and give relevant feedback
  • to organize their thoughts into coherent and structured ideas
  • participate in a formal interview
Course Description ENG 310 is a compulsory course for third year students and is designed to enable them to speak more effectively while expressing themselves in a variety of areas, such as business related and academic related topics. These areas range from participating in discusiions to presenting information in the form of short presentations, known as Pecha Kuchas. Students will also take part in role plays and formal debates.

 



Course Category

Core Courses
Major Area Courses
Supportive Courses
Media and Management Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Related Preparation
1 Introduction to the Course- Unit 01 – Introduction to Speaking Jones, A. (2023) Essential Speaking Skills. İzmir: Izmir University of Economics. pp: 13-20
2 Unit 02 – The Art of Listening Jones, A. (2023) Essential Speaking Skills. İzmir: Izmir University of Economics. pp: 21-31
3 Unit 03 – Personality Jones, A. (2023) Essential Speaking Skills. İzmir: Izmir University of Economics. pp: 32-40
4 Unit 04 – Exploring Famous Art Jones, A. (2023) Essential Speaking Skills. İzmir: Izmir University of Economics. pp: 41-52
5 Unit 05 – Memory Jones, A. (2023) Essential Speaking Skills. İzmir: Izmir University of Economics. pp: 53-60
6 Unit 06 – Trust / Acting Responsibly Jones, A. (2023) Essential Speaking Skills. İzmir: Izmir University of Economics. pp: 61-70
7 Unit 07 – Retail Sales / Entrepreneurship Jones, A. (2023) Essential Speaking Skills. İzmir: Izmir University of Economics. pp: 71-80
8 Unit 08 – Conflict Resolution/The Win Win Solution Jones, A. (2023) Essential Speaking Skills. İzmir: Izmir University of Economics. pp: 81-89
9 Speaking Assessment (Role Play) Assessment
10 Speaking Assessment (Role Play) Assessment
11 Unit 09 – Applying for a Schengen Visa Jones, A. (2023) Essential Speaking Skills. İzmir: Izmir University of Economics. pp: 90-108
12 Unit 10 - Schengen Visa Interview Jones, A. (2023) Essential Speaking Skills. İzmir: Izmir University of Economics. pp: 109-118
13 Speaking Assessment (Schengen Visa Interview) Assessment
14 Speaking Assessment (Schengen Visa Interview) Assessment
15 Review and catch up Jones, A. (2023) Essential Speaking Skills. İzmir: Izmir University of Economics. pp: 13-118
16 Final Exam (Oral Interview)

 

Course Notes/Textbooks

Jones, A. (2023) Essential Speaking Skills. İzmir: Izmir University of Economics. ISBN: 9786057272409

Suggested Readings/Materials

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
1
10
Laboratory / Application
-
-
Field Work
Quizzes / Studio Critiques
1
5
Portfolio
Homework / Assignments
1
5
Presentation / Jury
1
10
Project
Seminar / Workshop
Oral Exams
Midterm
1
30
Final Exam
1
40
Total

Weighting of Semester Activities on the Final Grade
5
60
Weighting of End-of-Semester Activities on the Final Grade
1
40
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Theoretical Course Hours
(Including exam week: 16 x total hours)
16
3
48
Laboratory / Application Hours
(Including exam week: '.16.' x total hours)
16
-
0
Study Hours Out of Class
15
2
30
Field Work
0
Quizzes / Studio Critiques
1
3
3
Portfolio
0
Homework / Assignments
1
3
3
Presentation / Jury
1
8
8
Project
0
Seminar / Workshop
0
Oral Exam
0
Midterms
1
16
16
Final Exam
1
12
12
    Total
120

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1

To be able to critically interpret theories, concepts, methods, instruments and ideas that form the basis of Public Relations and Advertising field.

2

To be able to collect and use necessary data to produce content in the field of Public Relations and Advertising with scientific methods.

3

To be able to use theoretical knowledge gained in the field of Public Relations and Advertising in practice.

4

To be able to use analytical thinking skills in the field of Public Relations and Advertising.

5

To be able to convey creative ideas and solution suggestions supported by scientific data in written and oral form to stakeholders.

6

To be able to take responsibility as individual and group members to solve problems encountered in the practice of Public Relations and Advertising field.

7

To be able to develop solutions that favor public good and raise awareness by having knowledge about regional, national and global issues and problems.

8

To be able to relate the basic knowledge of other disciplines supporting the field of Public Relations and Advertising with his/her own field of expertise.

9

To be able to use the knowledge, skills and competencies acquired by following regulations, innovations, changes, current developments, and occupational health and safety practices closely in the field of Public Relations and Advertising; in a lifelong manner and for individual and social purposes.

10

To be able to collect, interpret and share data by considering social, scientific and professional ethical values in the field of Public Relations and Advertising.

11

To be able to collect data in the areas of Public Relations and Advertising and communicate with colleagues in a foreign language ("European Language Portfolio Global Scale", Level B1)

12

To be able to speak a second foreign at a medium level of fluency efficiently.

13

To be able to relate the knowledge accumulated throughout the human history to their field of expertise.

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest

 


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